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Having built their reputation on manufacturing products that are reliable, innovative and consistently high quality, Harris approached AME to develop a new range of decorating tools that would continue to differentiate them in a highly competitive marketplace. Exploring the principles of a conformal grip handle to improve the ergonomics and comfort of traditional decorating tools, AME developed the concept of the Gel, brush and tool handle. Strategically positioned gel pads helped relieve stress and fatigue when using decorating tools over long periods.
Using AME’s unique product development process, we were able to generate a range of concept solutions for Harris exploring potential methods of implementing the gel pads in the various handle designs. The concepts were then refined and developed in 3D CAD to enable the mass manufacture of the various handles at a low cost whilst ensuring they were produced to Harris’s high quality standards.